GIK Acoustics at the University of Salford: Why Independent Testing Still Matters
Inside University of Salford, GIK Acoustics tests real-world performance for accurate, transparent acoustic data.
The Importance of a Trustworthy Listening Environment
No matter how good your speakers are, the room you are in imposes misleading coloration, uneven frequency response, harsh comb filtering, and other artifacts that distract us from the audio itself. A great acoustic treatment strategy, along with well-placed speakers you love, can overcome these room colorations and allow you to get closer to your music.
In this video we show you how to set up Room EQ Wizard (REW) for acoustic measurement and analysis.
Learn how diffusion improves sound and which diffusor suits your studio, hi-fi room, or home theater for clearer, more spacious audio.
The Significance of Ceiling Clouds with Mike Major
Ceiling clouds are essential for clear sound—reducing reflections, comb filtering, and low-mid buildup for better imagingMost people resist treating the ceiling — but it's often the missing link in an otherwise well-treated room. GIK designer Mike Major breaks down the three most common misconceptions about ceiling clouds and explains why size and thickness matter more than you'd think. and balanced acoustics.
The Importance of Coverage Area
The most important factor in acoustic treatment isn't what you buy — it's how much of it you have. James Lindenschmidt explains why maximizing coverage area with cost-effective FlexRange® Bass Trap Panels outperforms a smaller number of premium treatments on a limited budget.
Home Theaters and Acoustic Balance with John Dykstra
"I don't want my room to be too dead" — it's the first thing most clients say. GIK designer John Dykstra explains why balance is the real goal, and why home theaters and surround rooms need to be treated very differently from stereo listening spaces.
Carpet will absorb high frequencies, but that’s not always the kind of absorption we need to balance our rooms.
Learn the science of speaker placement and how room size and monitor specs impact positioning for optimal sound and accurate listening.